Home / Courses
Enterprise and the Creative Industries
UoS Code IBUS6017
Credit points 6
Offered Semester 1
Prerequisites
Corequisites IBUS5011
Prohibitions
Assumed Knowledge
Additional Information
Lectures 1x lecture per week for 12 weeks & 1 x reading per week for 10 weeks.
Assessment Wiki entry & edit; 1x group project presentation & 1x group project report.
Description The creative industries include architecture, design, film, television, music, the performing arts, advertising, publishing and the visual arts. These industries are characterised by the presence of creative individuals, large and powerful distributors (such as film studios) and the leveraging of copyright. These industries are driven by imagination and novelty, with creativity and innovation essential to business success. This unit explores enterprise development in these industries, and will be of use to those intending to work in these industries, as well as those applying the skills and capabilities to other industries.